Subscribe To The FODcast

About The FODcast

Hosted by Directors, Tim Roedel and James Hodges, each episode brings you in-depth discussions, expert interviews, and real-world case studies that provide valuable perspectives on where digital commerce is headed.

Latest Episode: ROI or Bust: Commerce in a Cost-Conscious World – interview with Tal Ofer

 

 

 

Is Replatforming Dead? Why Retailers Are Taking a More Targeted Approach to Tech Investment

In the latest episode of The FODcast, we’re joined by Tal Ofer, Senior Partnerships Director at Cloudinary and Co-Founder of the MACH Alliance Community Council, to unpack the reality of tech decision-making in retail right now.

With over 15 years shaping global eCommerce strategies, Tal brings a straight-talking perspective on where retailers are really investing – and where the hype doesn’t match the reality.

We get into:

  • Why large-scale replatforming is on pause for many brands
  • The shift towards targeted, ROI-driven tech projects
  • How personalisation and loyalty are driving customer lifetime value
  • The rise of composable architecture, and why it’s not for everyone
  • Why speaking to those who’ve actually implemented MACH principles is a must

As Tal explains: unless your system is completely broken, you’re not going to rush to change it. Retailers want technology that delivers value- fast.

If you’re navigating margin pressure, evolving customer expectations, or considering how composable commerce fits into your business, this episode offers clear, practical advice.

Sit back, tune in, and enjoy!

Listen on Apple Podcasts

The FOD: Check Out Our Past Episodes