S7 | Physical Retail’s Vital Pulse: Why In-Store Experiences Still Matter with James O’Hare

July 2, 2025

The death of the high street? Not quite.

In this episode of The FODcast, we’re joined by James O’Hare – Area VP UK at Sitoo – to explore why physical retail isn’t dying, it’s evolving.

From in-store gyms and juice bars to immersive tent villages, retailers creating memorable, experience-led spaces are thriving. And behind it all? A shift from disconnected systems to unified commerce, where real-time data powers seamless, personalised shopping.

We cover a LOT in this episode, including:

  • Why in-person shopping still accounts for 75–80% of retail sales
  • The admin load facing store staff (and how tech is changing that)
  • What unified commerce really means (and why it’s more than just omnichannel)
  • Surprising data gaps between UK and Swedish retail
  • How smarter POS systems are freeing staff to serve customers

James brings sharp insight and real-world examples that every retail leader should hear.

Take a walk, grab a coffee, and tune in.

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Written by:

Tim Roedel

CEO

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