CRO Strategist

  • Up to £60,000
  • London (hybrid)

A well respected and successful Shopify agency partner with a strong client portfolio of luxury brands is looking to bring a CRO Strategist to their very talented team. As part of the CX function, this role will own brand-led optimisation, ensuring that conversion improvements enhance the overall experience. Working closely with the creative team and client success team. You will sit at the intersection of brand, experience design, and performance, bringing structured experimentation, behavioural insight, and strong judgement to everything post-launch.

Responsibilities:

  • Translate research and insights into clear optimisation hypotheses that respect brand tone, visual language, and customer expectations
  • Review IA, UX flows, PDPs, PLPs, checkout and overall customer journeys
  • Support workshops and stakeholder sessions
  • Lead CRO and experience optimisation programmes for retained clients
  • Design and execute structured testing and experimentation roadmaps, including A/B and multivariate testing
  • Act as a senior, confident voice in client meetings, able to explain trade-offs between brand, usability, and performance

Skills/Experience:

  • Proven experience in CRO, experimentation, or experience optimisation within eCommerce
  • Experience with analytics and optimisation tools such as Google Analytics, GA4, Hotjar, Contentsquare, VWO, Optimizely, or similar
  • Strong understanding of UX, usability principles, and digital design best practice
  • Experienced working with premium and luxury brands
  • Agency experience or experience working across multiple brands is highly desirable

Benefits: 

  • Flexible office working · Vitality health & dental plan including half price gym membership
  • Mental health support through Spill
  • Regular team social events
  • Budget for conferences and international travel
  • Brand new macbook pro
  • Early finish Friday
  • 25 days of holiday + 0.5 per year worked
  • Birthday off

Apply for this role:

    Advertised by:

    Jess Semrau-Tolley

    UK Manager

    Jess Semrau-Tolley

    Connect with Jess Semrau-Tolley