Category: FODcast
Expert advice, valuable resources, and the latest news to help you navigate the world of eCommerce - whether you're looking to grow your team, or wanting to further your career in the sector.
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Why Storytelling Is Becoming a Go-To-Market Advantage with Angeley Mullins, Aetheris Ventures
August 14, 2026
Tim sits down with Angeley Mullins, Founder & CEO of Aetheris Ventures, to discuss founder-led branding, storytelling and how AI is reshaping go-to-market strategy in an increasingly noisy market.
Tim Roedel
CEO
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Retail Media, In-Store Screens and the Fight for Attention – with Dean Harris, Co-op and Anders Henricson, Grassfish
July 28, 2026
Tim sits down with Dean Harris from Co-op Media Network and Anders Henricson from Grassfish to discuss retail media, customer attention and how retailers can unlock new revenue without compromising the in-store experience.
Tim Roedel
CEO
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Is Delivery Ecommerce’s Most Overlooked Growth Lever? with André Sikborn Erixon, Ingrid
July 15, 2026
James sits down with André Sikborn Erixon, VP of Growth at Ingrid, to discuss delivery experience, checkout accuracy and why fulfilment is now central to trust, loyalty and repeat purchase.
James Hodges
Director of Client Engagement
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Why Product Data Is the New AI Battleground with Romain Fouache, Akeneo
June 24, 2026
Tim sits down with Romain Fouache, CEO at Akeneo, to discuss conversational commerce, AI-driven discovery and why product data is rapidly becoming a commercial priority rather than just a back-office task.
Tim Roedel
CEO
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Shopify, Headless & The Real Cost of Ecommerce Growth – with Marina Milojkovic, Grebban
June 17, 2026
James sits down with Marina Milojkovic, VP UK at Grebban, to unpack why total cost of ownership in ecommerce is often far more complex than brands initially expect.
James Hodges
Director of Client Engagement
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Pricing Isn’t Broken – it’s Blind, with Meghan Stabler
May 21, 2026
James sits down with alentr's Meghan Stabler to unpack why pricing remains one of the most complex and underdeveloped areas in digital commerce - and why strong performance doesn’t always mean you’re getting it right.
James Hodges
Director of Client Engagement
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B2B Commerce Isn’t Broken – It’s Complicated with Tom Williams, UNRVLD
May 1, 2026
James sits down with UNRVLD's Managing Partner, Tom Williams, to dive into the reality of B2B commerce transformation, and why it’s rarely “just” a technology project.
James Hodges
Director of Client Engagement
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Using Technology With Purpose in a Post-Hype World with Jim Tattersall and Andy Jackson
March 11, 2026
James sits down with Jim and Andy from Rotate, a strategic design and technology partner, for a frank discussion about what really separates high-performing teams from those perpetually stuck in replatforming cycles..
James Hodges
Director of Client Engagement
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Why E-Commerce Won’t Win on Best Practices Alone with Rob Hoekman
February 25, 2026
Tim is joined by Rob Hoekman, Senior Director of Experience Consulting at Empathy Lab by EPAM, to unpack why ecommerce is starting to feel ndistinguishable – and what that means for brands chasing growth. .
Tim Roedel
CEO
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Outcomes Over Architecture: Why Simplicity Wins in Commerce with Serge El Hachem
February 5, 2026
In this episode, James Hodges is joined by Serge El Hachem, Director of Solutions Engineering at Lazer Technologies, to explore what really slows enterprise commerce teams down - and why it’s rarely the licence cost. From invisible overhead and bloated tech stacks to speed, scalability and total cost of ownership, they unpack how global retailers are simplifying their architecture and unlocking growth on Shopify. Cutting through assumptions around AWS, security and complexity, the conversation focuses on practical decisions leaders can make now to move faster, spend smarter, and build platforms that actually scale.
James Hodges
Director of Client Engagement